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OpenArt says annual revenue nears $200M with 8 million users

The AI creative platform hired Salesforce's former global brand chief, Scott Larson, and says headcount grew to 80 from 20 in a year.

Illustration: OpenArt says annual revenue nears $200M with 8 million users
Illustration: SLOP TV News. OpenArt mark: OpenArt, trademark of its owner.

Key takeaways

  • OpenArt AI says it has grown from $0 to close to $200 million in annual recurring revenue in less than two years, and to more than 8 million monthly active users, in a release dated October 21, 2026.
  • OpenArt hired Scott Larson, Salesforce's former global head of brand and creative, as its vice president of brand marketing and creative.
  • The release says OpenArt's headcount rose 300 percent in a year, from 20 to 80 employees, and that the company was selected for the 2026 Disney Accelerator program.
  • Research firm Sacra estimated OpenArt reached $100 million in ARR in June 2026, up from $70 million at the end of 2025, so the company's own figure implies roughly a doubling in about four months.

OpenArt AI said it has grown from zero to close to $200 million in annual recurring revenue in less than two years, and hired Salesforce's former global head of brand and creative, Scott Larson, as its vice president of brand marketing and creative.

The company stated both figures in a release dated October 21, 2026, issued through Business Wire to announce Larson's appointment. They are OpenArt's own numbers and are not audited. The release states the user figure in its opening paragraph, which describes OpenArt as the "all-in-one AI creative platform and AI video generator" serving "over 8 million monthly active users." It states the revenue figure in its second paragraph: the business has grown "from $0 to close to $200 million in annual recurring revenue (ARR)" in less than two years, and is "on track to pass $250 million by the end of the year." Both appear again in the "About OpenArt" paragraph at the end, which repeats "more than 8 million monthly active users" and "close to $200 million ARR." The headline states the revenue total as "Nears $200M ARR."

OpenArt was founded by former Google engineers Coco Mao and John Qiao and is based in San Francisco, the release says. The same release says the company's headcount rose 300 percent over the past year, from 20 to 80 employees, and that OpenArt was selected for the 2026 Disney Accelerator program, launched Director this summer, and introduced OpenArt Arena, a benchmark for comparing AI video and image models. It adds that OpenArt "was recently ranked No. 12 on Andreessen Horowitz's Top 50 Consumer AI Apps by Monthly Revenue list." Andreessen Horowitz's seventh Top 100 Gen AI Consumer Apps page lists OpenArt among the consumer AI apps it tracks; that page presents its revenue ranking as a chart, so the No. 12 position is the release's wording rather than a figure read off the list.

"OpenArt has reached an incredibly exciting inflection point," said Coco Mao, the company's chief executive and co-founder. She said the company wanted "a leader who understands how to build iconic brands, tell compelling stories, and help define entirely new categories." Larson said in the release, "I've spent my career helping tell stories about products. Now I get to work on a product that helps people tell stories."

Sacra, a research firm, estimated in an October 7, 2026 report that OpenArt reached $100 million in annual recurring revenue in June 2026, up from $70 million at the end of 2025, and that the company had raised $5 million in total funding through 2025 before a $30 million Series A in January 2026. On Sacra's estimate, the company's own "close to $200 million" would be roughly a doubling in about four months. Sacra's figures are estimates, and OpenArt has published no audited revenue.

The same Sacra report locates OpenArt in a group of platforms that orchestrate several labs' models. Sacra estimates Higgsfield reached $1 billion in annualized revenue in September 2026 after a $400 million Series B at a $5.4 billion valuation, and puts Runway at $200 million in annual recurring revenue in August 2026, level with OpenArt's own figure. The release does not name a valuation for OpenArt and does not say whether the company has raised money since January.

For creators, the hire points to a platform that sells itself as one home for models from competing labs. OpenArt's own site lists Kling 4.0, Seedance 2.5, GPT Image 2.5 and Nano Banana 2.1 among the models it serves, and offers 50 percent off Kling 4.0 for Pro and Wonder subscribers through November 20, as read on October 23, 2026. If OpenArt keeps bundling rival models, its pitch rests on holding characters, projects and credits in one account rather than on owning any one generator. Higgsfield and Runway are working the same ground.

OpenArt's stated target is to pass $250 million in annual recurring revenue by the end of 2026.

Sources

  1. finance.yahoo.com - Business Wire release text, dated October 21, 2026: 8M monthly active users, close to $200M ARR, $250M target, 20 to 80 headcount, Disney Accelerator, Director, OpenArt Arena, a16z No. 12, Mao and Larson quotes
  2. markets.chroniclejournal.com - the same Business Wire release via a syndication partner, timestamped October 21, 2026 at 11:31 AM EDT; the businesswire.com original blocks automated readers
  3. businessinsider.com - independent interview with Larson: $250M ARR target for 2026, 8 million monthly users, 80 employees from 20, Director making videos up to 5 minutes, his Salesforce and Meta record
  4. openart.ai - the company's own site, read October 23, 2026: the models it serves and the 50 percent Kling 4.0 discount through November 20
  5. a16z.com - Andreessen Horowitz's seventh Top 100 Gen AI Consumer Apps list, which includes OpenArt; the revenue ranking is presented as a chart
  6. sacra.com - Sacra's October 7, 2026 estimate: $100M ARR in June 2026, $70M at the end of 2025, funding history, and the Higgsfield and Runway comparators